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Downtown Sendai City

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The central downtown area of Sendai City, the largest city in Tohoku, boasts numerous shopping and dining establishments, so visitors can have fun as they eat, walk, and shop as they explore the city. In particular, Sendai's New Year's sales campaign starting on January 2 is a time of big competitive sales with eye-catching prices that only happens once a year. The number of tax-free stores, stores with multilingual menus, and free Wi-Fi hotspots are on the rise in shopping areas, so visitors can have a pleasant sightseeing experience.

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More Information about Downtown Sendai City

Street address

Chuo, Aoba-ku, Sendai City, Miyagi


  • 5 minutes by foot from Sendai Station

Opening Hours

Varies depending on the establishment


Varies depending on the establishment



Best season

All year


We urge you to try Sendai specialties like beef tongue, sasakamaboko fish paste, and sweets made with zunda (mashed green soybeans)! Zuke-don seafood bowls, hiyashi chuuka cold ramen, ramen, and other "B-class"gourmet cuisine are also recommended.

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